Marketing and development for Tasmania’s tourism industry

24 February 2009
Deputy Premier Lara Giddings today officially opened newly restored small fruit picker’s huts at Hartzview Vineyard in Gardner’s Bay - a project supported by an $80,000 grant from the State Government.
Ms Giddings said the allocation of money through the Tourism Promotion Plan was designed to help place the Tasmanian tourism industry in the strongest possible position for the future.
A grant of $80,000 was provided to Anthea and Rob Patterson of Hartzview Vineyard to restore seven small-fruit fruit pickers’ huts dating from 1934 and 1943.
“Anthea and Rob have returned an important part of the cultural heritage of the Huon region to the people of the area,” Ms Giddings said.
“And visitors will now be able to explore that heritage while also savouring the best of Tasmania’s fine foods and wines.
“The broader appeal of the Vineyard to the visiting public has been enhanced with the planting of premium Pinot Noir vines and investment in a winery/cellar door/café.
“Visitors can have a total experience of enjoying magnificent scenery, tasting wonderful fresh produce, and strolling back in time as they walk through the village.”
While the Tourism Promotion Plan officially ended last year, the Government – often in partnership with visionary operators such as the Pattersons - continues to invest in the tourism industry and in new experiences for visitors to Tasmania.
“The Government’s over-riding priority for 2009 is to keep the Tasmanian economy moving forward.
“We are all aware that in tourism – as in other areas – the current global situation has brought challenges.
“As less Australians take their holidays overseas, Tasmania is well positioned to draw more domestic tourists to see what we have to offer.
“Supporting developments such as these at Hartzview Vineyard is all part of the Government’s plan to help the tourism industry weather the financial crisis, and to help it to be in an even better position when the crisis has passed,” Ms. Giddings said.
Further information: Andrew Rhodes on 6233 2757 or 0412 821 274